The Michael Bennett Group

Athletes For Impact

The exponential power of our network.

Partnering with brands to maximize growth by leveraging its unique network of partners and influencers

Athletes For Impact

Athletes for Impact (A4I) is the voice of athlete activism. Founded in 2016, Athletes for Impact is an inclusive and global network of athletes committed to change. A4I connects athletes with leading grassroots organizations to inform and inspire people of all ages, ethnicities and backgrounds to take action on important social issues.

Diversified Portfolio

We invest in companies that we believe have leading competitive positions in defensible markets where we can add value via our operating skills and relationships.

Rapidly Scaling

We combine the speed, agility, and independent risk-taking of a family office, while offering differentiated access to the scale, entrepreneurial talent, and customer relationships.

Preferred Partners

We seek to leverage our investor-operator skill sets and deep multi-sector networks to develop preferred partner relationships as we work to drive positive outcomes.



We protect athletes on and off the field. We provide long term sustainable business opportunities to those with a focus on social and economic impact in their community.


Our management team includes business professionals with decades of experience in all aspects of life including education, entrepreneurship, finance, and risk management.